Marketing Channel Mix Modeller
Allocate your marketing budget across channels, model projected performance, and compare scenarios to find the optimal spend distribution for your business.
Channel Allocation
Total: 100%Google Ads
$1,000Meta Ads
$1,000LinkedIn Ads
$1,000TikTok Ads
$1,000SEO
$1,000Content Marketing
$1,000Email Marketing
$1,000Influencer Marketing
$1,000Affiliate Marketing
$1,000Programmatic Display
$1,000Allocation Breakdown
Projected Results by Channel
| Channel | Budget | Leads | Cost/Lead | Revenue | ROI |
|---|---|---|---|---|---|
| Google Ads | $1,000 | 20 | $50.00 | $200 | -80.0% |
| Meta Ads | $1,000 | 20 | $50.00 | $200 | -80.0% |
| LinkedIn Ads | $1,000 | 20 | $50.00 | $200 | -80.0% |
| TikTok Ads | $1,000 | 20 | $50.00 | $200 | -80.0% |
| SEO | $1,000 | 20 | $50.00 | $200 | -80.0% |
| Content Marketing | $1,000 | 20 | $50.00 | $200 | -80.0% |
| Email Marketing | $1,000 | 20 | $50.00 | $200 | -80.0% |
| Influencer Marketing | $1,000 | 20 | $50.00 | $200 | -80.0% |
| Affiliate Marketing | $1,000 | 20 | $50.00 | $200 | -80.0% |
| Programmatic Display | $1,000 | 20 | $50.00 | $200 | -80.0% |
Summary Dashboard
Total Budget
$10,000
Projected Leads
200
Blended CPA
$50.00
Blended ROI
-80.0%
Best Channel
Google Ads
Google Ads is projected to deliver the highest ROI at -80.0%, generating $200 in revenue from a $1,000 spend.
Scenario Comparison
Save your current channel mix as a scenario to start comparing different allocations side by side. You can save up to 3 scenarios.
Projections are estimates based on the CPA and conversion rate inputs you provide. Actual results vary based on industry, competition, creative quality, landing page experience, and campaign optimization. Use this tool for directional planning, not as a guarantee of results.
Need Expert Help?
Our team can help you implement these insights and drive measurable results for your business.
Get in TouchGet Your Results by Email
Enter your email and we'll send your Channel Mix Modeller results with additional insights.
Need Help With This?
Our team turns these insights into real growth. Here's how we can help:
Ready for Expert Help?
Our team can implement these insights and drive measurable results for your business. Free consultation, no obligation.