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Free Assessment Tool

Marketing Stack Audit

Audit your marketing technology stack across 6 categories. Identify active tools, underused investments, and coverage gaps.

Marketing Stack Audit

Tools for measuring website and marketing performance

Google Analytics 4
Google Tag Manager
Hotjar / Clarity
Mixpanel / Amplitude
Google Search Console

CRM & Sales

Customer relationship management and sales tools

HubSpot CRM
Salesforce
Pipedrive
Zoho CRM
Custom / Other CRM

Email Marketing

Email automation, campaigns, and list management

Mailchimp
Klaviyo
ActiveCampaign
HubSpot Email
ConvertKit / Beehiiv

Advertising

Paid media and advertising platforms

Google Ads
Meta Ads Manager
LinkedIn Ads
TikTok Ads
Programmatic / DSP

Social Media

Social publishing, scheduling, and monitoring

Hootsuite / Sprout Social
Buffer / Later
Native Platform Tools
Social Listening Tool
Influencer Platform

Content & SEO

Content creation, management, and search optimisation

WordPress / CMS
SEMrush / Ahrefs
Canva / Adobe Creative
AI Writing Tools
Project Management (Asana/Monday)

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