Technical SEO

Site loads in under 3 seconds on mobileSite has an SSL certificate (HTTPS)XML sitemap is submitted to Google Search ConsoleRobots.txt file is properly configuredNo significant crawl errors in Search ConsoleCanonical tags are implemented on all pagesMobile-friendly design passes Google's mobile testCore Web Vitals pass (LCP, CLS, INP)

On-Page SEO

Each page has a unique, keyword-rich title tagMeta descriptions are written for key pagesOnly one H1 tag per pageHeader hierarchy is logical (H1 > H2 > H3)Images have descriptive alt textURLs are clean, short, and descriptiveInternal linking connects related pagesSchema markup is implemented where relevant

Content Quality

Content targets specific search intent for each pageBlog or resource section is regularly updatedContent is original and not duplicated from other sitesPages have sufficient depth for their topicContent includes relevant keywords naturallyPages have clear calls to actionThin or low-value pages have been improved or removedContent covers topics comprehensively

Off-Page SEO

Site has backlinks from relevant, authoritative domainsGoogle Business Profile is claimed and optimizedBusiness is listed in relevant industry directoriesNo toxic or spammy backlinks in the link profileActive link building or digital PR strategy in placeSocial media profiles link back to the websiteBrand mentions exist across the webLocal citations are consistent (NAP data)

User Experience

Navigation is clear and intuitiveSite is accessible (WCAG AA compliant)No intrusive interstitials or popups on mobileContact information is easy to findForms are simple and functional404 page exists and guides users backSite search works correctlyBounce rate is within acceptable range for the industry

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