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Getting Started

Your First 30 Days

Starting with a new agency can feel uncertain. Here is exactly what happens in the first 30 days so you know what to expect, what we need from you, and when you will start seeing results.

Week 1

Kickoff & Access

Week 2

Discovery & Audit

Week 3

Strategy & Planning

Week 4

Build & Launch

1

Kickoff & Access

What Happens

  • Kickoff call with your dedicated team
  • Share brand guidelines, existing assets, and logins
  • We set up analytics tracking and platform access
  • Begin competitive and market research
  • Establish communication cadence and channels

Your Outcome

By end of Week 1, we have full context on your business, access to all platforms, and a clear understanding of your goals and constraints.

2

Discovery & Audit

What Happens

  • Complete audit of current marketing efforts
  • Analyze existing website performance and SEO health
  • Review ad account history and performance trends
  • Map customer journey and conversion funnel
  • Identify quick wins and high-impact opportunities

Your Outcome

By end of Week 2, you receive a comprehensive audit report with findings, benchmarks, and a prioritized list of opportunities.

3

Strategy & Planning

What Happens

  • Develop channel strategy with KPI targets
  • Create messaging framework and content themes
  • Build campaign structures and audience segments
  • Set budget allocation across channels
  • Present strategy for your review and feedback

Your Outcome

By end of Week 3, you approve a documented strategy with clear timelines, deliverables, and success metrics.

4

Build & Launch

What Happens

  • Build campaign creatives and landing pages
  • Set up tracking and conversion events
  • Launch initial campaigns across selected channels
  • Configure reporting dashboards
  • Schedule first performance review

Your Outcome

By end of Week 4, your campaigns are live, tracking is verified, and you have access to real-time performance dashboards.

Your Part

What We Need From You

We handle the heavy lifting, but onboarding works best when you come prepared with these four things.

1

Brand Assets

Logo files, brand guidelines, fonts, and photography. If you do not have brand guidelines, we can help create them.

2

Platform Access

Admin or manager access to your ad accounts, analytics, CMS, and social profiles. We will walk you through what is needed.

3

Business Context

Your target audience, competitive landscape, past marketing performance, and seasonal patterns.

4

Goals & Constraints

Revenue targets, budget parameters, timeline expectations, and any compliance or legal requirements.

Our Promise

What You Can Expect From Us

Fast Responses

Your messages get answered within one business day. Urgent items get same-day attention.

No Surprises

You will never be blindsided by a bill, a scope change, or a missed deadline. We communicate proactively.

Real Expertise

The people on your kickoff call are the same people doing the work. No bait-and-switch after the sale.

FAQ

Onboarding Questions

How long does onboarding take?
The structured onboarding process takes 4 weeks. By the end of Week 4, campaigns are live and dashboards are active. Some channels like SEO continue to ramp over months, but you will see activity and data from day one.
Who will I work with?
You will have a dedicated account lead who is your primary contact, plus direct access to the specialists working on your campaigns. No junior account managers relaying messages.
What if I need to move faster?
We can compress the timeline for urgent launches. If you have existing assets and clear goals, we have launched campaigns within 7 days. Talk to us about your timeline.
Do I keep access to everything?
Yes. All accounts, data, dashboards, and assets are set up in your name. You own everything. If you ever leave, you take it all with you.
What happens after the first 30 days?
We shift into ongoing optimization and growth mode. Weekly performance updates, monthly strategy sessions, and continuous campaign improvement. The first 30 days build the foundation — everything after builds on it.

Ready to Start?

The first step is a free consultation. No commitment, no pressure — just a conversation about your goals.