BinaryGrid: Logo and Social Media Design for a Technology Company

What the work had to do

BinaryGrid's posts promote services rather than products: illustration, web UI and UX, branding, app design, digital marketing and SEO. The identity and the posts therefore have to feel technical and trustworthy while staying friendly enough to invite a message, which is why most posts end with a short call to action such as "Let's talk", "Message us today" or "DM to get started".

The identity

The mark is a lowercase "b" drawn from a single curved line and a dot, set beside the wordmark "binarygrid". The board shows it as an app icon on a phone, on business cards and on a presentation panel, in blue, white and black. It also names the two typefaces used, AmidoneGrotesk and Neue Haas Grotesk, which gives the brand a clean grotesque look.

The social posts

Every post sits on the same blue grid-like background with the logo at the top and a light footer bar carrying the web address and the line "Innovation in every byte". Headlines are short and set in white: "Powering businesses with tech", "Original. Creative. Yours.", "Branding that sticks", "Built for every device".

Imagery is chosen to explain the message at a glance: a robotic hand for technology, a lightbulb lifted by a balloon for creativity, a laptop with a website design for web work, two phones for responsive sites, and a row of labelled tags that lists the services on offer. One post is a quote about design and cost, and another introduces the brand itself with a playful "Have you heard about Binary Grid?".

Where it is used

These are social media posts. The web address printed on them, binarygrid.io, did not resolve when we checked it on 21 October 2026, so this page does not link to it.

Logo & brand identity

1 piece from the BinaryGrid identity presentation.

Social media design

9 pieces from the BinaryGrid portfolio.