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Social Media Content Rater

Social Media Content Rater

Rate your content against best practices for each platform. Get a score and improvement suggestions.

Platform

Content Description (optional)

Instagram Content Score

0/100

F

Copy

0%

Visual

0%

Discovery

0%

Engagement

0%

Copy

Strong opening hook (first line grabs attention)+15ptsProvides clear value to the audience+15ptsIncludes a call to action+10ptsAppropriate length for the platform+5ptsTone matches the platform culture+5pts

Visual

High-quality visual (sharp, well-lit, branded)+10ptsCorrect format/ratio for the platform+5ptsText overlays are readable and minimal+5ptsBrand elements present (colours, logo, fonts)+5pts

Discovery

Strategic hashtags (not spammy, relevant)+5ptsContains relevant keywords+5ptsLeverages a current trend or topic+5pts

Engagement

Encourages comments/saves/shares+5pts

Improvements to Make

Strong opening hook (first line grabs attention) (+15pts)
Provides clear value to the audience (+15pts)
Includes a call to action (+10pts)
Appropriate length for the platform (+5pts)
Tone matches the platform culture (+5pts)

Related Tools

Social Media Planner Social Media ROI Social Media Audit Social Calendar

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