BUILD YOUR BRAND WITH OUR SOCIAL MEDIA STRATEGY & PLANNING
Create data-driven, goal-focused, and high-impact social media strategies tailored to your business needs with our expert Social Media Strategy & Planning services.
Audience Research & Profiling
Identify your target audience with precision using demographic insights, behavior analysis, and customer interests to shape effective content and campaigns.
Content Strategy Development
Build a strong content roadmap with posts, themes, and messaging designed to engage your audience and reflect your brand identity.
Platform Selection Guidance
Choose the right social platforms—Instagram, Facebook, TikTok, LinkedIn, X—based on your goals, audience type, and content style.
Competitor & Market Analysis
Study your competitors and industry trends to find gaps, opportunities, and custom strategies that give your brand an edge.
Brand Positioning Strategy
Craft a clear and consistent brand voice, tone, and aesthetic to ensure you stand out and communicate with purpose across all platforms.
Campaign Planning
Plan seasonal, monthly, and promotional campaigns with clear objectives, timelines, and KPIs for measurable success.
Posting Schedule & Calendar Creation
Develop a structured posting schedule optimized for your audience’s peak activity times to maximize reach and engagement.
Hashtag Research & Optimization
Use researched and performance-based hashtags to increase post visibility and help users discover your content.
Engagement Strategy
Build a plan for engaging with followers through comments, stories, communities, and DMs to build trust and connection.
Performance KPI Setup
Define the right KPIs—reach, engagement, conversions, CPM, CTR—to measure and track progress effectively.
Paid & Organic Integration
Create a balanced strategy that blends organic growth tactics with paid advertising insights to improve overall performance.
Monthly Strategy Review
Receive ongoing strategy evaluations and updates based on analytics to keep your social media presence adaptive and effective.
THINK. DESIGN. POST.
DOCUMENTARIES
Capturing real-life stories with authenticity and passion – Unveiling the power of documentaries
MOTION GRAPHICS
Transforming ideas into captivating motion graphics that breathe life into your vision
DIGITAL ADS
Unlock your brand’s potential with captivating digital ads that drive results – my expertise, your success!
UNIQUE SOCIAL MEDIA PLANNING STRATEGY THAT SETS YOU APART
Find your brand’s voice with our specialized social media strategy planning services that help you understand your audience, build meaningful content journeys, improve engagement, increase conversions, strengthen brand identity, and create an online presence that truly represents who you are. Everything comes together through a clear and simple strategy built for results.
We understand that every brand has a unique story, and our goal is to translate your brand identity into stunning visuals that drive engagement and foster connections. From Instagram and Facebook to LinkedIn and TikTok, our custom designs align with your audience’s preferences, creating a seamless and impactful social media experience.
Empower Your Brand with Social Media Strategy and Planning
We are a top social media marketing agency and we help you amplify your brand through carefully crafted social media strategies that drive real outcomes. Our team blends data insights, creative direction, and platform expertise to shape plans that are visually appealing, engaging, and aligned with your goals.
With a strong understanding of user behavior and digital trends, we design action-focused strategies that help your brand stay visible and competitive. Whether your goal is to boost engagement, grow your audience, launch campaigns, or communicate your story more effectively, our process ensures that every post, reel, story, and idea serves a purpose.
Choose Markit Media for Social Media Strategy Planning. Your brand deserves a strategy that guides your growth and builds long-term success across every platform.
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Get support on a large platform, flesh out your first MVP, go from concept to investment, or take your startup to the next level. Our process wraps around your unique business needs.
Our Case Studies
My Fresh Fruits
MyFreshFruits is an Italian company that specialises in providing high-quality fresh fruits and vegetables to customers throughout Italy.
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Chefiality
Chefiality is Pakistan’s first specialty store exclusively catering to chefs. Their wide range of imported products.
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Cambridge
Cambridge Brand is a trusted provider of affordable and intelligently designed appliances and household items.
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Hubco
HUBCO Power Company Limited (Hubco) is a leading energy company based in Pakistan. With a strong commitment to excellence.
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Elite – Indo-Pak Restaurant
Elite Indo-Pak Restaurant is a culinary destination that beautifully blends the rich and vibrant flavours of Pakistani and Indian cuisine.
Read More
Jason For Georgia
Dr. Jason T. Hayes is a passionate healthcare professional and advocate for improving Georgia’s healthcare system.
Read MoreTypes of Industries We Have Worked With
We Are Digital Marketing Experts in the following sectors
We specialize, not generalize.
Our digital marketing expertise is tailored to sectors:
Industries & Niches
Wide-ranging expertise, proven success across industries.
What Type of Businesses needs a Social Media Strategy & Planning?
Small & Medium Sized Business Marketing
Startup Marketing & Launching of New Brands
Large Brands & Established Company Marketing
DIGITAL SERVICES OFFERED
Web Design & Development
Social Media Marketing
Email Marketing
Ecommerce Marketing
Shopify Services
SEO Services
Brand Identity And Print
Marketing Automation & CRM
Graphic Design
Animated Explainers Production
Ad Design Services
SEM Services
Markit Media: Your Comprehensive Performance Marketing Partner Across All Business Models. Let’s ‘Mark it ’
Where Performance Meets Purpose: Creativity, Technology, and Execution, All Under One Roof.
YOUR TRUSTED PARTNER FOR SOCIAL MEDIA STRATEGY AND PLANNING
As the best social media marketing agency, we specialize in developing customized social media strategies that align with your business goals and audience behavior. Our expertise in marketing strategy using social media, allows us to create structured and result focused plans that strengthen your brand presence across all major platforms. Whether your objective is to boost engagement, increase reach, refine your brand voice, or improve campaign performance, we work closely with you to ensure your strategy is clear, consistent, and effective. With a deep understanding of content trends and user interaction patterns, we create strategies that are easy to follow, visually engaging, and optimized for long term success. Harness the power of a well planned social media approach with Markit Media’s strategy and planning services to move your business forward in the digital landscape.
Enhance Your Online Presence with Social Media Strategy and Planning at Markit Media
At Markit Media, we help you build a strong online presence through comprehensive social media planning. Our social media strategy service focuses on aligning creative direction with analytics to create content and campaign plans that support your business goals.
As a dedicated full service digital marketing agency, we blend creativity and insights to shape strategies that drive meaningful interactions and measurable results. Your strategy outlines platform selection, content approach, posting frequency, brand messaging, audience targeting, and performance guidelines to ensure your growth is structured and sustainable.
Our collaborative approach allows us to work as an extension of your team, shaping a direction that represents your brand authentically. Through thoughtful planning and execution, we ensure your social media presence stays organized, engaging, and aligned with evolving trends.
After the strategy phase, our team supports you through content planning, implementation guidance, and performance review to help you stay on track. Your vision leads the way, and our expertise transforms it into a powerful social media roadmap that strengthens visibility, enhances engagement, and drives long term business expansion.
FREQUENTLY ASKED QUESTIONS for Social Media Strategy
A clear strategy helps you understand your audience, set goals, plan content, and use each platform effectively. It removes guesswork and ensures your efforts lead to measurable growth.
We provide platform selection, content themes, posting schedules, audience targeting, brand tone development, competitor analysis, and performance guidelines to help your social media run smoothly.
On average, a full strategy takes one to two weeks depending on the size of your brand and how much research is required.
Yes. We guide you through content creation, posting structure, and performance reviews to ensure the strategy is properly executed.
Yes. A well planned strategy helps you create consistent, relevant content that resonates with your audience, which improves engagement, visibility, and brand awareness over time.
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Our Social Media Marketing Process
Discovery & Goal Alignment
We start by understanding your brand, audience, and goals so every social media activity is aligned with real business results.
Audit your current social media presence, competitors, and overall online visibility.
Discuss your brand story, target audience, offers, and KPIs such as leads, reach, or sales.
Define clear social media goals and priority platforms for your business.
Strategy & Content Roadmap
Once we know where you are and where you want to go, we design a social media strategy tailored to your brand.
Develop a platform-wise strategy covering content pillars, posting frequency, and tone of voice.
Create a monthly content roadmap including ideas for posts, reels, stories, carousels, and campaigns.
Align the strategy with your wider marketing activities, offers, and seasonal campaigns.
Setup, Branding & Optimization
We polish or build your profiles so they look professional, on-brand, and fully optimized for search and conversions.
Set up or optimize profiles (bio, usernames, links, highlights, buttons) on selected platforms.
Refresh your social media branding – profile photos, cover images, highlight icons, grid style, and visual guidelines.
Implement essential optimizations such as keywords, CTAs, tracking links, and basic integrations.
Content Creation & Daily Management
Our team creates, schedules, and manages content so your social media feeds stay consistent, engaging, and on-brand.
Design and write content – posts, reels, stories, graphics, and captions tailored to each platform.
Schedule content using approved calendars and ensure timely publishing across all channels.
Monitor comments, DMs, and basic queries, escalating leads or important messages to your team.
Community Management & Inbox Handling
We build an active, responsive presence that makes your audience feel heard and valued.
Respond to comments, mentions, and DMs according to your brand’s tone and guidelines.
Tag, categorize, and forward sales inquiries, support issues, and collaboration requests.
Proactively engage with followers, relevant hashtags, and communities to grow reach and relationships.
Reporting, Review & Continuous Optimization
We don’t just post – we track, analyze, and improve your social media performance every month.
Compile platform-wise performance reports: reach, engagement, clicks, saves, traffic, and key conversions.
Review what worked and what didn’t – top posts, best formats, audience behavior, and posting times.
Refine the strategy, content mix, and posting plan for the next cycle based on data.
Consulting, Training & Scale
For brands that want to build in-house capability, we provide consulting and training to scale your social media marketing.
Identify gaps in your current team, workflows, tools, and content processes.
Offer 1:1 or team training on content, community management, strategy, and reporting.
Create SOPs and playbooks so your team can confidently manage and grow your social media in the long term.