MeezoTech: Logo Animation and Brand Identity for an IT Services Company

What the work had to do

MeezoTech's own website describes software development, AI development, web and mobile app development, cloud engineering and technology consulting. Those are abstract services, so the identity and the posts needed to make them concrete and approachable, in line with the tagline "Technology simplified".

The identity

The logo is a bold red mark made of angled strokes, set beside the name MEEZOTECH in capitals with the tagline underneath. The board shows it on black, on red, on a black polo shirt, on an ID lanyard, a letterhead and business cards, with the colour codes printed beside the applications. Red and black with white keeps the look energetic and clear, which suits a company that wants complex technology to feel simple.

The social posts

The six posts share a light or dark background, the logo at the top and the email address at the bottom. Each one turns a service into a simple picture: a phone for app development, a search bar for tailored solutions, a five-step flow for the development process (create, design, program, test, support), a cloud with gears for migration and cloud services, a robot mascot for startup strategy and a rocket for growth.

Two posts teach rather than sell. One lays out the five steps of the development process, and another sets a common myth about cloud migration against a short factual answer.

What we delivered

• •A logo and brand identity presentation
• •A logo animation and showreel video, shown above
• •Six social posts shown on this page, covering app development, process, cloud services, startup strategy and growth

Logo & brand identity

1 piece from the Meezotech identity presentation.

Social media design

6 pieces from the Meezotech portfolio.