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Cricket league

Texas Super League: Social Media Design for a Cricket League

The Texas Super League is a cricket league. Markit Media designed a series of cinematic social posts that reveal its participating teams one at a time, starting with the San Antonio Spartans, the Houston Warriors and the Taylor Heroes.

  • Social media design

3 pieces shown. Artwork designed by Markit Media.

Texas Super League team reveal post: San Antonio Spartans shield under a red cloth in a stone hall

Project snapshot

Client
Texas Super League
Industry
Cricket league
Location
Texas
Deliverables
3 social posts shown on this page

What the posts had to do

A new league has to introduce its teams before the season begins, and each team deserves its own moment. The series treats every reveal like an unveiling: a team shield on a plinth inside a dim stone hall, partly covered by a veil, with the line "Revealing teams participating in" and the Texas Super League shield at the bottom.

The design

Each post keeps the same stage and changes the details. The Spartans' shield sits under a red cloth, the Houston Warriors' beneath pale lace with candles around the plinth, and the Taylor Heroes' under a dark veil. The team name stands in large distressed capitals on the right under the word "Introducing", with a small question underneath asking whether this team will take the trophy next year. The shared layout makes the posts work as a series, and the different cloth and light give every team its own personality.

Social media design

3 pieces from the Texas Super League portfolio.

Showing 3 of 3 Texas Super League social media design

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