Branding Portfolio
Branding & Visual Identity
Identity systems shown as complete boards: the mark, colour palette and typography, applied to stationery, packaging, apparel, signage and devices. For the marks on their own, see Logo Design.
Branding and Visual Identity presents complete identity systems from Markit Media: not just the logo but the colour palette, typography and the way the brand is applied to stationery, packaging, clothing, signage and screens.
What this collection shows
Twenty-one boards show an identity at work. Each one pairs the mark with a palette, a pair of typefaces and a set of mockups, so you can judge how the brand holds together outside a logo file: a lab coat for a clinic, a polo shirt for an auto-parts and a hardware supplier, a gift bag for a boutique label, a menu clipboard for a restaurant and an app icon on a phone for a technology brand.
The boards come from many kinds of client, including a restaurant and a caterer, clinics and a diagnostics brand, fashion labels, manufacturers, a hardware supplier, technology brands and a university brand.
How this differs from Logo Folio
The logo marks themselves, and the logo animations, are collected in Logo Folio. This page is about systems: how colour, type and applications are decided together. The boards on this page also appear in Logo Folio's larger gallery; here they are grouped to answer a different question, which is how a brand looks in use.
Identity boards
Each board links to its client's case study. Filter by client or open any board full size.
Showing 12 of 21 Branding & Visual Identity designs
Need a brand identity?
Tell us about your brand and we will point you to the closest relevant work.
Request a Quote →
